The 10 Secrets You Will Never Know About Original Instagram Logo | Original Instagram Logo
So you've seen the Instagram logo and are wondering, “How can I get an Instagram logo?” The short answer to this question is quite simply, you can't. Instagram has a no licensing policy, and if they did allow it, then you would have to apply for a license first. If you happen to already own an Instagram business, then you might want to read on.
The reason why an Instagram business owner can't use an Instagram logo for their company is because they don't hold the rights to the logo. Just like with anything else, someone comes up with a new idea and puts it up for sale. In this case, the product is online applications, or what we technically call apps. People download these apps to their phones, and they make them available for others to purchase.
As a business owner, you have two options when it comes to protecting your brand. First, you can do nothing and let the brand fade in obscurity. Second, you can start to create new products in your app genre and put your logo on them. In either situation, if anyone uses your logo without permission, or creates an entirely new app based on your logo and concept, then you can potentially be sued. Therefore, it's important that you protect your brand, and the way in which you give away something for free is by having a custom logo created for your app.
Now, it would probably be too expensive to hire an artist to create a brand new, and unique Instagram logo for you. Therefore, what you can do is to create an original logo that can be used as a throwback to the original Instagram branding. You can search around on the web for ideas, or if you're really adventurous, try to come up with a new logo yourself. It's important that you don't just copy what someone else has done, because they may have a strong brand already and making changes to it could cost them in the future.
The best place to find inspiration for your new Instagram logo is the product description. Here, they should mention all of the key points about their product and describe how their icon was inspired by the user. For example, if they were inspired by the “friends” section on Instagram, then you can incorporate this in the design of your header or in any other part of the app. Be careful to not compromise the brand equity with every little detail, though. A small change here can have a large impact on how people perceive your brand.
Another great idea for a logo is to go vintage. Many users love the old school feeling of an Instagram logo. If you take advantage of this and create an original font, then you'll be able to achieve the same effect as an old-timey Instagram logo. People will associate your logo with nostalgia, and it's likely that your users will do the same. All you need to do is make sure that you get the feel right, and that you stay away from copycatting existing fonts.
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