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Mascot logos have a long history in professional sports and other organizations. They are a representation of the organization and its values. The main purpose of a mascot is to attract crowds and keep them interested in the event or sport that the mascot represents. It should be capable of attracting the crowd without being offensive to any particular group or category of people.
The mascot is usually a stuffed animal or an actual human that has the ability to speak and perform different tricks. In professional sports events, it may sometimes be a big animal or a cartoon character like an elephant, a lion, a chicken etc. Professional mascot costumes play a major role in drawing the attention of spectators towards certain teams and players. Every team and sporting organization have a mascot for the satisfaction of their customers and prospective fans.
Nowadays, there is a great demand for mascot costumes. Most of the organizations now use mascot costumes as a source of attraction and branding. The most popular mascot is the Bengal tiger mascot, which acts as a representative of the team, its history and tradition. There are other varieties like the seal, a fox, a bear and many more.
The mascot costume includes the headpiece, body suit, shoes, gloves, cape and of course the mascot logo. The mascot headpiece is often made of fiberglass and/or PVC, while the body suit is mostly of cotton. The paws of the mascot are made out of rubber or vinyl, while the face of the mascot is made up of a cartoon face. These mascot costumes can be availed in a number of colors and patterns to match the requirements of the teams or the events. Apart from these, different mascot costumes can be designed and ordered according to the budget.
Professional teams designing and manufacturing the mascot logos often adopt various approaches to create a mascot design. These include full-color artwork, cartoons, 3D modeling, illustrations, photographs, paintings, screen-printing, digital art, clay modeling and many more. Various software tools and techniques are also used for this purpose including software in the form of graphics creation packages and logo design software. The mascot design is usually created keeping the size and shape of the mascot in mind.
A number of advantages are associated with designing the mascot logo. First of all, the mascot symbolises the entire team and the institution at large, besides portraying the particular spirit of the team members. It helps in creating an identity of the organization and a set of values by which the mascot symbolizes. The mascot costume and the mascot logo not only represent the specific spirit of the team but also help in creating an image of the organization. All of these aspects help in earning the respect and trust of the audience.
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